Making your landing page a lot of trustable is now not troublesome with the varied tools and resources accessible to you. Additional important than the overall design of your page is the trustworthiness of your landing page. The aim of the following article is to assist you create a landing page that converts by helping your prospects trust you.
For the most part, it's critical to sustain the reliability of your brand and the message you're trying to express to your target audience. You need to have a co-relation between your advertising banner, your landing page and your main website. If all of these don't feel like they belong to the same family, you'll lose the value that you want to create with your landing page. So make sure the visual design of your page is like the banner you're advertising with. Don't switch around the typography or the color palette form one to the other. Be certain there is a strong association between your ad and the landing page. Secondly, add some credibility to your page and show your prospects that you stand by your product by displaying your phone number. Your prospects will appreciate the fact that you are the real deal and capable of being trusted. These prospects will feel more comfortable doing business with someone who isn't trying to hide behind a webpage. This is also perfect for those prospects who aren't necessarily net savvy and prefer to take you up on your offer via telephone. If you want your landing page to be highly trusted your phone number is a must.
Your prospects will give you the trust you need easier if you are using certification logos from trusted authorities. If you've got an association with a trustable company such a Verisign, you can proudly display it on your landing page because that will show your prospects that you are someone they can trust. Another example is the Better Business Bureau or BBB, which is an organization that focuses on helping people trust brands by showing them how they stand in the market, their reputation, etc.
Your online business can be influenced by the use of a BBB badge on your website.
Make sure your landing page is well put together, not thrown in. Testing out your landing page to get long term results, will take a little bit but you will eventually get your strategy down.
